The web asset architecture determines the correct mix and structure of technologies and content of a company's web presence. The Internet keeps producing new channels and ways to author and share – yet to be successful on-line a company needs to create just the right targeted mix for channels and formats that would deliver an effective message to its clients.
Qurop starts the web asset planning with careful analysis of the business goals. They determine the key audiences and messages. In turn all the technologies we employ – from good old websites to mobile and cloud computing solutions, are evaluated for their fitness for the given task.
This bottom up approach ensures minimal development times, no waste on fancy but pointless technologies, and above all - the delivery of an effective solution.